As most Cliff Richard fans will know, today marks his 80th birthday, and to celebrate this milestone, there is a new Cliff book released today, but this one is unlike any other Cliff book before it, so I invited one of the book's team, Vic Rust, to share the story of how the creation and making of the Thank You For A Lifetime birthday and charity book came about, and reveal the story behind the evolution of the project, how it progressed and evolved from an idea into a fabulous looking book, especially as I had been invited to write the forward for it, which l have included at the end of this blog. Below is what Vic told me and will no doubt enthrall every Cliff fan, reader and contributor of this truly amazing book!
Vic's Story
Sitting here, holding my copy of the Thank You for a Lifetime charity book a week before Sir Cliff Richard’s 80th birthday, it seems incredible how much effort and energy has been expended in the last sixteen months to make this beautiful book happen.
Terrie Hope, a regular contributor on the internet radio station Cliff Richard Radio, had been in contact with me as she regularly used my book The Cliff Richard Recording Catalogue, to assist with compiling her show, and I had contributed a Cliff-based quiz for her to use on air.
We had been talking about the Diamond project, which had raised a lot of money for Cliff’s charities by creating a CD of a song (Diamond) based on lyrical submissions from fans. It was she who raised the interesting prospect of creating a book to mark Sir Cliff’s 80th birthday on 14 October 2020, featuring contributions from fans.
I was as keen as Terrie was, if we were going to go ahead with it, to make this a great book, and I set to work on designing a process to manage obtaining all the contributions from fans and getting them into book form. It was clear from the outset that we had something potentially wonderful and extraordinary on our hands.
From the beginning, I was eager for the contributions to mean something and to weed out the inevitable fantasies and offers of marriage. One of our clear priorities was to ensure that all submissions should be focused on how Cliff had inspired them – through his performances, his music, his talent and his faith.
Why did it need to be so complex? That part was simple. We were inviting contributors to donate £5 to put 250-word (max.) memory into the book. But each contribution needed to be vetted to ensure that they were legible and didn’t malign anyone, and specifically Cliff. In addition, we were allowing pictures to be included, which created extra work in tracking down and verifying copyright for their use (it was here that we quickly realized that a lot of the photos coming in were taken by Birch Photography at Cliff’s various wine-signings in Portugal, and we were so grateful to Dan Birch for allowing us blanket use of those photographs).
The project was still evolving. I had the idea of contacting a few celebrities for a contribution to the book, drawing up a possible list, which including the likes of Garth Hewitt, Chris Eaton, the Shadows and many more. I was also keen to get Nigel Goodall involved as he was co-curator of Cliff’s recordings for almost 20 years, to write the foreword. We started getting the responses in from fans and celebrities and it became evident very quickly that we were being overwhelmed by all the work that needed to be done. Terrie was on her own with managing the welter of emails coming in asking questions, making charity payments, providing photos and textual submissions and so on, while I was working at formatting the text and checking the quality of each of the photographs.
In came help from Jane Pinder, who primarily managed the promotional efforts on Facebook, proofread the sections of the book I had formatted, and helped with the huge backlog of emails. She also took up the challenge of contacting celebrities and came up with a magnificent list of them, which were very quickly added to the book, lifting an already brilliant project further.
Then another stroke of fortune came to the project: Mish Kloboucnik, who had provided the famous “Cliff leaping” photo for much of Cliff’s 75th birthday publicity, generously offered us a brilliant selection of photos. The inclusion on the front and back cover as well as montage sections within the book elevated the project even further.
The cycles of submission, verification, proofreading, managing communication continued until the beginning of August 2020, when we closed the doors. Now I had to produce the book (reining in the talents of my wife, Jane, to help with the cover)! To receive the draft copy of a book is always a thrill and both Terrie and Jane loved the result, with only a handful of tweaks needed.
At this time, as we raised the curtain to take pre-orders from those who had contributed, the tsunami of emails came in again. We needed more help and were very lucky to exploit the many skills of Trina Harris, who quietly and diligently crested the huge wave of emails and gave great assistance in the management of the orders, particularly as Jane initiated our plan for promotion around the various Facebook pages.
Now, with the book completed, I am happy to say that our efforts have been more than rewarded by the wonderful comments from those who have seen at least part of the book. But, when Terrie approached me about this project all those months ago, we agreed that we wanted to raise as much as possible for The Sir Cliff Richard Charitable Trust: That has been more than granted. At the time of writing this blog, we have raised over £10,000 and that figure is rising by the day.
In some ways, it’s sad to see this project completed (in others – neglected housework, lack of sleep, square eyes staring at multiple screens, etc. – it’s a relief!). It really has been a team effort to get this extraordinary and beautiful book out. But, without the heartfelt contributions from fans and the involvement of people with whom Cliff has worked, the book would be a considerably lesser beast than it is.
My Foreword
I wasn't old enough to remember Cliff Richard at the start, when he was the new British singing sensation of the late 50s. In fact it wasn't until the early 1960s that my sister got a record player. Like so many others of my age, l was primarily exposed to Cliff's early material, songs like The Young Ones, Do You Wanna Dance, Summer Holiday, and the one that really caught my attention - We Say Yeah. To most teenagers, music was very much a question of choice! And in my day the choice was simple. Cliff Richard or Elvis Presley.
Postscript
Since the publication of the book, Terrie, Vic, Jane and Trina (the editorial team), received a thank you letter from Cliff's Secretary and Charitable Trust Trustee, Tania Hogan, at CRO about the money raised so far from sales of the book. It read: "Thank you all as the editorial team, for your sterling work in producing the fabulous book of messages to Sir Cliff for his 80th Birthday, together with the associated fundraising from all the fans. I banked the latest £10,600 cheques last week, and previously 3 cheques totalling £218 from you, so the current total on this project stands st £10,828 for The Sir Cliff Richard Charitable Trust. A fabulous sum of money, for which Sir Cliff and the Trustees are incredibly grateful. These funds will enable the Trust to support a number of worthy charities who appeal for funds - in such a difficult time for all charities. Thank you is not enough really - but rest assured every penny of these funds raised will be well used to help others. Please do pass on our grateful thanks, and best wishes to everyone concerned in the fabulous book - it's certainly one to treasure."
Thank you Nigel for posting this.
ReplyDeleteThank You For a Lifetime is a dream come true. It is an idea that has exploded into an enormous project. It is a small gift from me to fans, to enable them to tell Cliff what he has meant to them over his 62 years of entertaining.
When I first mentioned this idea to Vic, I didn’t think it would become what it has.
And, now, here we stand on the day of its launch with over 600 pre orders and more coming in. Not to mention the generous donations made by fans around the world to buy the book.
It has been my comment from the start. To Cliff and everyone who has made this book the success it is becoming, Thank You (is not enough)
Thank you Nigel for this wonderful post. It has been a joy to come on board in the last few months. This involved long days ploughing through the hundreds of emails, but to be a part of the project has been an honour. Sir Cliff has ALWAYS been in my life because of my dear Mum Carol Mallows. She had him playing around the house every day of my life. Cliff is truly an inspiration to many and as you read through this book it will bring a tear to your eye, a smile on your face and love in your heart. Such an amazing project that I was privileged to be part of for Sir Cliff Richard's 80th Birthday. Happy Birthday!
ReplyDeleteThank you
Once again, thank you, Nigel, for the continued support and involvement in this special project. It has been 15 months of intense activity and the result is a brilliant reflection on Cliff's fans and all those who were involved in this extraordinary project.
ReplyDeleteMany thanks to Terrie and team for all their hard work. I never ever in my wildest dreams thought that I would be able to write a letter knowing that Sir Cliff would be reading it one day
ReplyDeleteMany thanks for the great work from you all. 🙏💗
ReplyDeleteThank you for this Nigel! Being a part of this team, putting together an amazing book and gift has been a huge privilege. I loved every minute of helping with the project and to finally have a copy of the book in my hands was truly quite emotional.
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ReplyDeleteLooking forward to viewing the book and keeping it for a lifetime. Thank you all for arranging this xx
ReplyDeleteThank you all for your hard work and patience with everyone - you are all amazing and I am sure Sir Cliff will be overwhelmed with the love for him which he will read about.
ReplyDeleteThank you to all the team you have all worked very hard looking forward to seeing it happy birthday Cliff you will love it love Lolly
ReplyDeleteI am so happy for you all! You worked so hard on this project, now you can get some sleep. I'm honoured to be a small part of it, as a Cliff fan. Looking forward to hearing Cliff's response when he opens his copy. And looking forward to receiving mine. Well done!������
ReplyDeleteMany thanks Terrie & team for your vision and hard work, enabling so many to contribute to a wonderful birthday gift to mark Cliff's 80th birthday.
ReplyDeleteWow all those lovely extra's that have now been revealed, I can't wait to see the book.
Congratulations one and all #TeamCliff xx
Thank you to Terrie and Vic for coming up with this wonderful idea It gave us a chance to tell Cliff how we really appreciate his music and life Thanks to the whole team for all the hard work producing the book and to Nigel for his foreword Great job done by all
ReplyDeleteThank you to all involved in the making of this book for Sir Cliff's 80th Birthday - I am sure that he will really enjoy such a unique birthday present from his fans and I am really looking forward to receiving my copy which I will treasure.
ReplyDeleteHappy 80th birthday
ReplyDeleteWhat a wonderful project. Thank you to everyone involved. Cliff has been my no. 1 forever and always will be. Happy Birthday to our wonderful man. Congratulations to everyone for creating this fantastic gift. xx
ReplyDeleteHappy 80th Birthday to a lovely man who's singing has always cheered me up from the first time I heard Livin' Doll in my teens - I'm 72 now and still love the man and his music. Have a lovely day, Sir Cliff.
ReplyDeleteHappy birthday Sir Cliff. I’ve loved your singing and films all my life. Especially loved you in Heathcliff, you have shown through your life and faith, how to be a better man.
ReplyDeleteThank you all for our hard work looking forward to the book happy birthday cliff
ReplyDeleteIt has been great to follow the making of this book, - so much work and love put into it! I am so looking forward to hold my copy in my hands, and read what everybody else have contributed with, to make the book unique.
ReplyDeleteThanks to you all for your hard work and happy 80th birthday Sir Cliff.
ReplyDeleteThank you to everyone for all your hard work. I hope it will be possible to see Cliff receiving this special book. I look forward to receiving mine.
ReplyDeleteThis my second attempt ..... heartfelt thanks to you Terrie and your troupers for seeing such an AMAZING project through .
ReplyDeleteNo words would be Good enough to show our gratitude THANKYOU❤️
cannot wait to receive my copy of this book.Its been alot of work but I am sure it will be worth it.
ReplyDeleteWell done to the whole, very small team, on bringing together this fabulous book as a token of our gratitude for all Sir Cliff has given to us over the years. A great tribute and celebration of his 80th Birthday �� So pleased that he will be able to see just what he means to us all,
ReplyDeleteHappy Birthday Sir Cliff
What an amazing team you have been, complimenting each other with every aspect of this book, from its alpha to omega. Congratulations to all of you on a truly great achievement.
ReplyDeleteA huge well done to Terrie and to everyone involved in bringing this wonderful book to life. I am really looking forward to seeing it.
ReplyDeleteHappy 80th Birthday Cliff, I hope you have the most wonderful day. Thank you for filling my life with your wonderful music. God bless xxx
Absolutely amazing what you have achieved. Massive thank you from all of us fans. Looking forward to receiving the book and seeing my small contribution. We are so fortunate to have Cliff in our lives. Big hug to you all and of course Cliff.
ReplyDeleteThank you for your Foreword, your blog post above, your postscript and your support. It’s all very much appreciated
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